Gabriela Perez is a designer specializing in illustration and animation.
Illustration | Motion Design | Web Design
While working at OrangeYouGlad I had the delight of helping the company rebrand in 2022. This was a company-wide effort. My biggest contribution was illustrating and animating the company’s roster of fruit mascots and other miscellaneous characters. The rebrand additionally came with a website update, where you can see a lot of these characters in action.
You can check out the full site here. On the homepage I created a looping walk cycle of the main mascot for OrangeYouGlad, Orangello. I created this animation frame by frame and brought it to digital life using After Effects. You can see the full walk cycle below.
The direction for the OrangeYouGlad rebrand was heavily inspired by layering, stickers, and fun. We intended for the mascots to be a complement to the bold colors and text with their retro, simple line look. Below you can see character sheets for the main cast and the illustration guidelines.
From the brand guidelines I helped create (above) while working at OrangeYouGlad I’ve gone on years later to continue creating spot illustrations for various use cases across the website. Below is a collection of of some of those illustrations
